Three disciplines, one engagement team. Each service ships with a number the board can read, and every sprint is reported against it.
Sites that measure themselves, built under a performance budget and instrumented for conversion from the first sprint.
Every template ships under 1.2 s LCP and reports its own conversion.
Organic growth run as a programme, with content, technical work and attribution owned by the same people.
Organic revenue reported against a quarterly hypothesis, not traffic charts.
Products built for the second month of use, with retention and stability on the report instead of launch screenshots.
Retention and crash-free rate on the board report, not launch-day screenshots.
Four stages, repeated every sprint. The order is the method: nothing is built before a number has been agreed.
Analytics, search, codebase and funnel audit. We read the data you already have before adding more.
Output: a ranked list of revenue hypotheses.
One hypothesis, one number, one sprint plan. The board signs it before the first ticket is opened.
Output: a signed sprint plan with a target.
Shipped to production every sprint. Performance and quality gates run in CI, not in a review meeting.
Output: working software in production.
The number is measured against the hypothesis. The decision is continue, pivot or stop, in writing.
Output: a one-page audit the board can read.
We stop work that does not move the number.
Relaunch on a shared design system with the storefront and the app built by one team. The performance budget held through two peak seasons.
Read the case +38% Organic revenue, 412 pages refreshedContent clusters rewritten on ranking signals, with revenue attributed per cluster every sprint.
Read the case 99.3% Crash-free sessions, 4.7 store ratingiOS and Android for drivers and dispatch, replacing a web view that failed offline.
Read the caseThree ways to work with us. All three start with the audit, and all three are reported the same way.
| Model | Audit | Sprint retainer | Fixed-scope build |
|---|---|---|---|
| Duration | 2 weeks, fixed fee | Ongoing, 2-week sprints | Defined product, agreed timeline |
| Team | Strategist, analyst, engineer | One cross-discipline team, same people every sprint | Product team sized to the scope |
| Billing | Fixed fee, paid on delivery | Monthly, with a monthly audit | Milestone billing |
| Output | Ranked hypotheses and a 90-day plan | Production releases and a one-page audit per sprint | The product, documentation, 12-month warranty |
Scoped after the audit. No prices before we have seen the data.
Redirect maps, crawl budgets and the template that quietly dropped its schema. A checklist from six relaunch audits.
One number per channel, a stated hypothesis and a confidence note. Everything else goes in the appendix.
Downloads and launch traffic predict almost nothing. Week-four retention and crash-free rate do.
Short answers. The long ones come with the data.
Search: one to two quarters, with leading indicators in the first sprint. Websites: the first sprint, because the first release ships to production. Software: the first release, measured on retention rather than downloads.
Yes, as one combined team. We own the number, your people own the product, and the audit is written for both.
A decision maker in the sprint review, access to analytics and code, and a willingness to stop work that does not move the number.
Copenhagen, working across the Nordics and the UK. The team is remote-first and meets clients in person at the commit stage and at quarterly reviews.
We say so in the audit and re-plan. You never pay to continue work that does not move the number.
Two weeks, a fixed fee, and a ranked list of what would move your revenue. Then you decide whether to continue.